Graphic Designer - Solihull
Every logo, every brochure layout and every “click here” button is the work of a graphic designer. It’s probably true to say that if a graphic designer has done a good job, the viewer hardly recognises that they are looking at their work – but if the design is bad, they are the first person to blame. That’s why a qualified graphic designer is so crucial to any organisation that is aiming to communicate and turn browsers into customers.
Graphic design is often compared to art, but in reality it’s an exercise in problem solving. There’s a goal and an available space, and it’s the graphic designer’s job to utilise imagery, colour and words that make the user perform an action. In this respect it’s psychological, and the knowledge of how people react to all sorts of visual cues is what makes the graphic designer an expert in their trade.
So next time you effortlessly browse through a website or admire a poster, just remember that it’s all because a graphic designer has skillfully put it together to make your journey easier
The skills required
Graphic design recruitment focuses on two elements: the education and the portfolio. Many businesses want to work with fully trained graphic designers who have a degree in the subject, or something similar such as illustration or art and design. That assures them that you understand the human element of the discipline as well as the technical requirements
You’ll need a strong portfolio of your work. That should include as much recent work as possible, and it should preferably also include details of the brief you were given and the turnaround times you delivered, as an end product often doesn’t tell the whole story.
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Graphic Designer Jobs in Solihull
Solihull is a town 6 miles (10 km) south east of Birmingham, but it is within the West Midlands conurbation. Coventry is 10 miles (17 km) to the east. The town retains much of its Victorian architecture due to being left largely untouched during World War II, unlike its two neighbouring cities. While the town has a population of around 100,000, Solihull’s metropolitan borough includes over 200,000 people.
The borough is home to three major sites of national repute. First, there’s Birmingham Airport, which is to the north eat of the town centre. The airport handles flights to much of Europe as well as North America, the Middle East and the Caribbean. Second is the National Exhibition Centre, where conferences, pop concerts and even exhibitions take place. And third is the Land Rover factory, which shares its production of the iconic range of vehicles with Halewood near Liverpool.
With first-rate communications from road (the M42 passes nearby), rail and air, close links to Birmingham city centre and an active population, Solihull is a natural place to look for a Graphic Designer job. There’s plenty of industry in the area, as there always seems to be wherever a major car-making plant is located. The town is also a busy shopping area, with many high street names having a presence there.
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