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Sales Director

Ref: AS6173877

Stoke-on-Trent, England

£85,000

  • Permanent
  • Security Technology Sales
  • European Market Growth
  • Strategic Client Acquisition

About the candidate

A results-driven sales leader with over a decade of experience in the security technology sector, specialising in strategic relationship building, new client acquisition and European market growth. They have built a strong track record of developing trusted partnerships with key stakeholders, including public sector organisations, while helping businesses expand their footprint in competitive markets.

Known for clear communication, commercial focus and a practical approach to complex solution selling, they bring a strong mix of account management, business development and sales strategy experience. They are looking for a permanent opportunity where they can support growth, improve client satisfaction and contribute to a high-performing sales function.

What makes them great?

  • Strong revenue growth: Delivered around 30% year-on-year revenue growth through targeted sales activity, stakeholder engagement and focused marketing strategies.
  • Proven market expansion: Helped expand a client base by around 40% by using market insight and customer needs analysis to shape tailored solutions.
  • Commercial and ethical approach: Combines a high-performance sales mindset with integrity, accountability and a strong focus on long-term customer satisfaction.

Areas of expertise

  • Security technology sales: Experienced in selling complex security technology and software solutions across European markets.
  • Strategic business development: Skilled in identifying growth opportunities, developing sales initiatives and building long-term client relationships.
  • Account management: Strong background in managing varied client portfolios, improving retention and supporting product adoption.