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Sales Manager

Ref: AS3520132

Birmingham, UK

£55,000

  • Permanent
  • B2B Packaging Sales
  • Key Account Growth
  • Strategic Business Development

About the candidate

An accomplished B2B sales professional with over six years’ experience across the packaging sector, with a strong background in new business development, strategic account management and customer-led solution selling. They have managed ecommerce packaging solutions and major client portfolios, building trusted relationships with senior decision-makers and tailoring propositions to meet specific commercial needs.

Collaborative and commercially focused, they are confident working across internal teams to support smooth delivery and long-term customer satisfaction. They bring a strategic mindset, strong influencing skills and a consistent track record of exceeding targets within competitive packaging markets.

What makes them great?

  • Delivered strong revenue growth: Developed and executed a three-year strategic plan that increased revenue from key customers by around 30%.
  • Consistently exceeded targets: Achieved annual sales performance around 20% above target through relationship building, market analysis and tailored solutions.
  • Spotted growth opportunities: Contributed to around 15% sales growth earlier in their career by using market insight and data-led customer engagement.

Areas of expertise

  • Key account management: Experienced in managing major client portfolios, strengthening relationships and supporting long-term customer growth.
  • New business development: Skilled at identifying opportunities, opening conversations with senior stakeholders and converting prospects into sustainable revenue.
  • Strategic sales planning: Able to build and execute structured sales plans that align customer needs with commercial objectives.