Every logo, every brochure layout and every “click here” button is the work of a graphic designer. It’s probably true to say that if a graphic designer has done a good job, the viewer hardly recognises that they are looking at their work – but if the design is bad, they are the first person to blame. That’s why a qualified graphic designer is so crucial to any organisation that is aiming to communicate and turn browsers into customers.
Graphic design is often compared to art, but in reality it’s an exercise in problem solving. There’s a goal and an available space, and it’s the graphic designer’s job to utilise imagery, colour and words that make the user perform an action. In this respect it’s psychological, and the knowledge of how people react to all sorts of visual cues is what makes the graphic designer an expert in their trade.
So next time you effortlessly browse through a website or admire a poster, just remember that it’s all because a graphic designer has skillfully put it together to make your journey easier
The skills required
Graphic design recruitment focuses on two elements: the education and the portfolio. Many businesses want to work with fully trained graphic designers who have a degree in the subject, or something similar such as illustration or art and design. That assures them that you understand the human element of the discipline as well as the technical requirements
You’ll need a strong portfolio of your work. That should include as much recent work as possible, and it should preferably also include details of the brief you were given and the turnaround times you delivered, as an end product often doesn’t tell the whole story.
Graphic Designer Jobs in Worcester
History runs like a river through the city of Worcester, which is situated on the River Severn 23 miles (38 km) south east of Birmingham. It was a thriving town in Roman times and although it fell out of favour when the empire started to recede, its population had exploded by the middles ages, reaching around 10,000, a huge number in those days. Many of its medieval buildings survive to this day, but there would have been many more had they not been demolished in the rebuilding fervour of the 1950s and 1960s. It was also at Worcester that Oliver Cromwell’s army defeated Charles II’s, leading to England and Wales becoming a republic for a decade.
In more modern times Worcester was famous for is porcelain and glove making, both of which industries have all but disappeared now. Kays, of catalogue fame, was also founded in the city, but the company was bought out by rival Grattan’s owners. Today, the best known product from Worcester is Worcestershire sauce, a fish-based condiment made by Lee and Perrins (two chemists) in Worcester in the early 1800s.
Worcester does have a history of manufacturing, and some of this remains, but today it is a centre for retail and tourism, with many visitors flocking to the city to see its cathedral and its other medieval buildings. It is by far the largest town for 20 miles in any direction, so brings in plenty of visitors from the villages and towns in the surrounding area to do their shopping. The city lies just to the west of the M5, which links Birmingham, and the South East, and has good rail links. Worcester is therefore a good place to look for Graphic Designer positions, and Cast UK do have such jobs available in the city and its surrounding area.
Graphic design recruitment at Cast UK
Graphic designers are an integral part of every successful marketing team, so if you are missing that vital element in your department, you should speak to Cast UK today. Call 0333 121 3345 to speak to one of our consultants – we can put you in touch with the best qualified designers in your sector.
If you’ve got your portfolio together and have the relevant education and/or experience, there are marketing agencies and businesses looking for your graphic design talents right now. Register with us below to leave your details.Contact us