Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Nottingham
Situated in the East Midlands, the City of Nottingham is probably best known for its importance in the legends of Robin Hood and his band of Merry Men.
The history of Nottingham goes back much further, however. In the 7th century, it was part of the Kingdom of Mercia. An 11th century castle was constructed on the River Leen and the settlement gradually developed into a thriving community.
During the 1400s, Nottingham began to export religious sculptures carved from alabaster and then, during the Industrial Revolution, the city experienced significant growth.
Textiles were one of Nottingham's major exports, particularly fine lace. But after World War II, this industry fell into steep decline, as it did across the rest of the country when global competition began to increase.
These days, Nottingham is the home of several of the UK's best-known companies in retail, manufacturing, engineering, technology and finance, making it a great place to find Marketing assistant vacancies.
Boots the Chemist, for example, was founded in Nottingham in 1849 and is still headquartered there today. Other companies include Experian, E.ON UK, John Player & Sons, Gala Group, Siemens and Vision Express.
HM Revenue and Customs and the Driving Standards Agency are both based in Nottingham, as are a number of bioscience and pharmaceutical companies.
Meanwhile, Atos Origin has offices in Nottingham - they write software for ticket machines and departure boards at train stations - and other tech companies include Reuters, Crytek and Serif Europe.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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