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Area Sales Manager

Ref: AS3069539

Worcester, England

£45,000

  • Permanent
  • Expert Relationship Management
  • Strategic Sales Growth
  • Market Opportunity Expert

About the candidate

The candidate in question is an accomplished Area Sales Manager with over five years of hands-on experience in the wine and spirits sector, having previously held pivotal roles in sales and business development with major national and regional companies. They have a deep understanding of the On-Trade channel and have demonstrated adeptness in generating new business, managing key accounts, and driving notable growth in sales. This sales expert is noted for their proactive, results-oriented approach and their ability to forge strong, meaningful relationships with stakeholders at all levels.

A master communicator and a strategic thinker, this candidate has routinely excelled in crafting customised sales strategies that effectively meet the complex demands of the sector. Their portfolio boasts impressive feats such as leading product launches and enhancing brand visibility, making them a valuable asset for any forward-thinking organisation looking to bolster their sales team.

What makes them great?

  • Revenue Growth: Led efforts that resulted in a 30% increase in sales within the first year at a major national wine distributor by enhancing customer relationships and effectively managing account plans.
  • Client Acquisition: Spearheaded new client acquisition strategies at a regional spirits company, achieving a 20% growth in client base through targeted market research and compelling sales presentations.
  • Account Retention: Boosted account renewal rates by 15% through strategic collaborations and customer-focused service delivery at a mid-size beverage firm.

Areas of expertise

  • Client Relationship Management: Proven track record in building and maintaining robust relationships with a diverse range of clients in the On-Trade sector, leading to sustained business growth.
  • Strategic Sales Planning: Skilled in developing and executing effective sales strategies that resonate with target markets, ensuring the achievement of sales targets.
  • Market Analysis and Opportunity Identification: Expert in conducting detailed market analyses and identifying profitable opportunities, enhancing product visibility and market share.