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Category Manager

Ref: AS1153874

Manchester, UK

£52,500

  • Permanent
  • Category Management Expertise
  • Strategic Market Growth
  • Dynamic Team Collaboration

About the candidate

The candidate is a well-rounded professional in Category Management with a demonstrable track record of success within the FMCG and retail sectors. Having progressed from a Junior Market Researcher to an Assistant Category Manager and then a Category Analyst, this candidate has honed their skills in analysing market trends, developing strategic insights, and driving category growth. Their ability to work cross-functionally, coupled with a proactive approach, ensures they effectively interact with multiple stakeholders to deliver outstanding results that align with business objectives.

Known for a keen analytical acumen and a robust skills set in consumer insights, the candidate excels at transforming complex datasets into clear, actionable strategies. Their strategic contributions have resulted in significant improvements in product positioning and sales performance, rendering them a substantial asset to any team seeking to enhance their market presence through refined category management practices.

What makes them great?

  • Improvement in Market Share: Contributed to an increase in market share through in-depth market analysis and strategic promotional alignment with sales and marketing teams.
  • Uplift in Sales Results: Driven a 15% uplift in sales during peak periods through the adept management of product categories and implementation of data-driven merchandising strategies.

Areas of expertise

  • Market Analysis: Expert in conducting comprehensive market research and competitive analysis to identify trends and opportunities in the FMCG sector.
  • Strategic Planning: Skilled in planning and executing category strategies that align with broader business goals and drive market growth.
  • Stakeholder Engagement: Effective communicator with a proven ability to build strong relationships, influencing stakeholders and aligning cross-functional teams to common objectives.