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Category Manager

Ref: AS7763825

London, UK

£47,000

  • Permanent
  • Strategic Category Management
  • Data-Driven Decision Making
  • Consumer Insight Analysis

About the candidate

The candidate is an adept Category Manager with a notable track record in the Fast-Moving Consumer Goods (FMCG) sector, specialising in the food industry. With over five years of progressive experience, they've honed a methodical and results-focused approach to category management. Demonstrating a profound understanding of market dynamics and consumer preferences, this candidate excels in devising and implementing strategies that enhance product visibility, sales, and profitability.

They have effectively managed multiple product categories at regional and national levels, driving considerable sales growth and profitability improvements through innovative strategies to optimize product assortments and promotional campaigns. This individual thrives in roles that require deep analysis of sales data, market trends, and collaborative projects targeting healthier and more sustainable food choices.

What makes them great?

  • Proven Track Record: Achieved a 20% increase in category sales through strategic oversight and effective collaboration with marketing and sales teams.
  • Data-Driven Achievements: Contributed to a 15% improvement in category profitability by optimizing range strategies and enhancing supplier relationships.
  • Market Analysis Expertise: In-depth experience in conducting market research that informs strategic planning and product launches.

Areas of expertise

  • Strategic Category Management: Proven ability to develop and implement effective category strategies that drive growth and align with broader market trends.
  • Data Analysis & Consumer Insights: Skilled in data interpretation and generating insights that lead to informed decision making, fostering both customer engagement and profitability.
  • Stakeholder Engagement: Strong communicator with the capability to influence stakeholders and build strong, productive relationships across various organisational levels.