Category Manager

Ref: AS2639091

London, United Kingdom

£60,000

• Permanent
• Strategic Category Management
• Data-Driven Insights
• Stakeholder Management

About the candidate

The candidate is a proven Category Manager with extensive experience in the FMCG sector, particularly focused on high street and food service channels. With a robust background in both category management and insights, they have consistently driven strategies that enhance product visibility, bolster market presence, and foster significant commercial growth. Noted for their analytical prowess, the ability to concretise complex data into tangible strategies, and a strong knack for fostering impactful relationships with stakeholders, this professional thrives in dynamic, growth-oriented environments.

What makes them great?

• Record of Success: Spearheaded initiatives that led to a 20% year-on-year increase in category sales by crafting and implementing outstanding category strategies.
• Evidence-Based Decisions: Leveraged deep insights and data to support a product launch that surpassed sales forecasts by 15%, showcasing a keen ability to translate analysis into revenue.
• Team Collaboration: Enhanced interdepartmental communication, ensuring alignment between sales and marketing teams which improved the execution of strategies and campaigns.

Areas of expertise

• Strategic Category Management: Specialising in the development and application of comprehensive strategies aimed at boosting category sales, increasing market share, and strengthening relationships with key retailers.
• Data Analysis & Insight Generation: Expert at analysing market data to uncover insights, influencing product strategies, and driving performance enhancements based on solid empirical evidence.
• Stakeholder Engagement: Skilful at navigating complex stakeholder landscapes to foster collaborative efforts and align cross-functional team objectives towards common commercial goals.