Category Manager

Ref: AS2697818

Carnforth, Lancashire

£55,000

• Permanent
• Beverage Category Strategy
• On Trade Consumer Insight
• Stakeholder Relationship Management

About the candidate

An experienced Category Manager with a strong background in the beverage industry, particularly across the On Trade sector. They bring a strong understanding of consumer insight, market trends and category strategy, with the ability to turn complex data into clear, commercial actions that support customer and account growth.

They are known for building strong relationships with key stakeholders and customers, acting as a trusted advisor across category, sales and marketing teams. Open to permanent opportunities and available to start in 2 weeks.

What makes them great?

• Proven Revenue Growth: Delivered a 15% revenue increase across key accounts through effective category strategy and close customer collaboration.
• Strong On Trade Knowledge: Brings hands-on experience across the beverage sector, supporting product assortment, pricing and merchandising activity for a diverse brand portfolio.
• Insight-Led Commercial Approach: Turns complex market and consumer data into practical recommendations that improve visibility, engagement and customer growth.

Areas of expertise

• Category Strategy: Experienced in developing and executing category plans across key beverage accounts, with a focus on growth, ranging and customer engagement.
• Consumer & Market Insight: Skilled in analysing market data, consumer behaviour and competitor activity to identify risks, opportunities and commercial recommendations.
• Stakeholder Management: Strong track record of partnering with sales, marketing and customer teams to influence decision-making and embed insight-led strategies.