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Commercial Director

Ref: 616847

UK, West Midlands

£80,000

  • Permanent
  • Strategic Marketing Leadership
  • Revenue And Brand Growth
  • Immediately Available

About the candidate

Our candidate is a highly skilled Commercial Director with extensive experience leading sales and market growth initiatives across various international markets. With a robust background in driving brand recognition, customer acquisition, and digital transformation, this candidate adeptly balances strategic vision with operational execution to achieve remarkable commercial outcomes. Their expertise spans across managing complex product portfolios, developing go-to-market strategies, and executing multi-faceted marketing campaigns that significantly enhance market penetration and customer engagement.

Notably accomplished in integrated marketing and CRM management, they have a proven track record of delivering substantial revenue growth and building strong, sustainable brand equity. This candidate excels in high-pressure environments, effectively leading cross-functional teams to exceed commercial objectives while aligning business strategies with market demand.

What makes them great?

  • Team Leadership: Demonstrated ability to lead and motivate cross-functional teams of over 40 people, ensuring collaborative success across business units.
  • Impressive Revenue Growth: Instrumental in launching products & initiatives targeting new markets that have generated over £10m revenue growth.
  • Transformational Digital Marketing: Led significant digital transformation efforts, transitioning sales channels and marketing operations to amplify online traffic and sales conversion by over 20%.

Areas of expertise

  • Strategic Marketing & Brand Growth: Expert in formulating and executing marketing strategies that amplify brand presence and drive market share, successfully doubled e-commerce sales from 30% to over 60% of total transactions.
  • Integrated Campaign Development & Lead Generation: Skilled in orchestrating comprehensive marketing campaigns that generate quality leads and boost customer engagement.
  • CRM Strategy & Execution: Proficient in leveraging CRM platforms like Salesforce to streamline customer interactions and enhance data-driven marketing decisions.