Commercial Planning Manager
Ref: AS4074785
Manchester, UK
£75,000
- Permanent
- FMCG Commercial Strategy
- Pricing & Promotional Planning
- Category Development
About the candidate
A commercially focused FMCG professional with a strong background in strategy, planning, category development and market insight. They bring hands-on experience turning shopper, customer and category data into practical pricing, promotional and activation plans that support stronger brand performance and profitability.
Currently seeking a permanent opportunity and available to start in two weeks, they are well suited to roles needing a confident, analytical and collaborative planner who can work closely with sales, marketing and wider commercial teams to improve decision-making and deliver growth.
What makes them great?
- Data-led commercial thinking: Uses insight to turn complex market and category information into clear actions that improve promotional effectiveness and profitability.
- Proven FMCG impact: Has contributed to stronger promotional ROI, improved category performance and measurable uplifts in sales across FMCG and consumer goods environments.
- Collaborative and proactive: Builds strong relationships across teams and brings a continuous improvement mindset to problem-solving, planning and execution.
Areas of expertise
- Commercial strategy and planning: Experienced in developing pricing, promotional and channel plans that support brand visibility, market share and sales performance.
- Category and shopper insight: Skilled in analysing category trends, consumer behaviour, competitor activity and syndicated data to shape clear commercial recommendations.
- Cross-functional delivery: Confident working with sales, marketing and category teams to execute integrated campaigns and support successful innovation launches.