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Head of Sales

Ref: AS4381945

Bristol, UK

£90,000

  • Permanent
  • FMCG Sales Leadership
  • Grocery And Foodservice Growth
  • Key Account Development

About the candidate

An accomplished sales leader with over eight years’ experience in the FMCG sector, specialising in grocery and foodservice channels. They have a strong track record of developing and delivering sales strategies that drive revenue growth, improve customer engagement and strengthen relationships with major retailers and foodservice clients.

Commercially astute and hands-on in their approach, they are confident leading teams, negotiating with senior stakeholders and launching new products into competitive markets. They are well suited to fast-paced, entrepreneurial environments where they can shape sales performance and support long-term growth.

What makes them great?

  • Proven revenue growth: Delivered around 30% annual revenue growth by strengthening key customer relationships and implementing strategic sales plans.
  • Strong regional performance: Achieved around 25% year-on-year sales growth through improved account management and customer engagement.
  • Commercially driven: Contributed to around 20% sales growth over two years by enhancing product placement, promotions and customer feedback processes.

Areas of expertise

  • FMCG sales strategy: Experienced in building and implementing sales plans across grocery, foodservice and out-of-home channels.
  • Key account management: Skilled at developing relationships with major customers, improving engagement and supporting long-term account growth.
  • Team leadership: Confident leading and motivating sales teams, with a focus on performance, development and clear commercial goals.