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National Account Manager

Ref: AS2327659

Milton Keynes, United Kingdom

£70,000

  • Permanent
  • Omnichannel Account Growth
  • Retailer Strategy
  • Commercial Negotiation

About the candidate

A commercially focused sales professional with extensive experience across consumer products, FMCG and home appliance sectors. They have managed major omnichannel and national retail accounts, building strong customer relationships while delivering retailer-specific strategies that support growth, profitability and long-term partnerships.

They bring a collaborative, data-led approach to account planning, negotiation and promotional execution. Comfortable working closely with internal teams and external stakeholders, they are well suited to a permanent National Account Manager role where strategic customer development and commercial delivery are key.

What makes them great?

  • Proven Growth Delivery – Helped deliver around a 20% increase in market share over two years through strong account planning, retailer engagement and promotional execution.
  • Strong Relationship Builder – Known for developing lasting partnerships with major retail customers and working collaboratively with cross-functional internal teams.
  • Commercially Strategic – Combines data analysis, negotiation skills and customer insight to improve profitability, account renewals and overall sales performance.

Areas of expertise

  • National & Omnichannel Account Management – Experienced in managing major retail accounts across multiple channels, with a strong focus on customer growth and partnership development.
  • Commercial Planning & Negotiation – Skilled in negotiating trading terms, promotional agreements and account strategies aligned to wider business objectives.
  • Retailer Strategy & Data Analysis – Confident using commercial insight to shape tailored account plans, improve listings and enhance promotional effectiveness.