Sales Account Manager
Ref: AS2505345
Birmingham, UK
£45,000
- Permanent
- On-Trade Wine Sales
- Premium Drinks Account Management
- Customer Relationship Growth
About the candidate
A commercially minded Sales Account Manager with strong on-trade experience across wine, premium drinks and hospitality accounts. They have built trusted relationships with restaurants, bars and hospitality operators across the Midlands, using tailored solutions and strong product knowledge to grow volume and improve brand visibility.
They bring a proactive, engaging style and are confident hosting tastings, supporting promotional activity and launching new product lines. With a good understanding of pricing, P&L and customer insight, they would suit a permanent role where they can help premium brands grow their presence in the market.
What makes them great?
- Proven sales growth: Consistently exceeded quarterly volume targets through strategic prospecting, account development and customer-led solutions.
- Commercially sharp: Understands pricing, P&L and customer insights, helping them make sensible decisions that support both margin and growth.
- Customer-focused impact: Contributed to an increase of around 20% in category sales within one year through strong product knowledge and personalised recommendations.
Areas of expertise
- On-trade account management: Experienced in managing hospitality accounts, building long-term partnerships and supporting customer growth across restaurants and bars.
- Premium wine and spirits sales: Strong product knowledge, with experience launching new lines and securing placements within high-end venues.
- Events and customer engagement: Confident hosting tastings, supporting promotional activity and working closely with marketing teams to drive brand awareness.