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Sales and Marketing Director

Ref: AS7710889

London, England

£80,000

  • Permanent
  • Strategic Sales Leadership
  • Business Development
  • Marketing Strategy

About the candidate

The candidate is an experienced Sales and Marketing Director with a rich background in the rail and transport sector. They bring a proven track record in leading sales and marketing teams, demonstrating hands-on expertise in managing multifaceted tenders and developing strong customer relationships. Their approach blends strategic planning with tactical execution, fostering growth and capturing market share. Particular strengths include crafting sales strategies grounded in robust market data and consumer insights, which has successfully expanded client bases and bolstered company performance in highly competitive environments.

Having worked in roles from Business Development Manager to Sales Director, the candidate has consistently driven revenue growth and enhanced team capabilities. Their ability to navigate complex commercial landscapes and their knack for pioneering innovative marketing strategies have been pivotal in meeting and exceeding set objectives. The candidate is adept at using an informed, data-driven mindset to solve problems and seize opportunities, making them a valuable asset to any forward-thinking organisation looking to bolster their sales and marketing prowess.

What makes them great?

  • Commercial Acumen: Developed strategies resulting in substantial revenue growth and market share increase, manifested in a 30% increase in market share and a 20% raise in annual sales in successive roles.
  • Customer Relationship Management: Proven aptitude for building and sustaining robust relationships with stakeholders and customers, significantly enhancing client retention and satisfaction.
  • Analytics-Driven Decision Making: Leveraged market data and analytics to inform decision-making processes, positively impacting strategic direction and operational efficiencies.

Areas of expertise

  • Strategic Sales Leadership: Proven track record in increasing market share and driving sales growth, demonstrated by a 30% growth in market share over three years at a regional rail engineering firm.
  • Business Development: Expertise in penetrating new markets and increasing annual sales by 20%, through effective stakeholder management and targeted business proposals in the rail sector.
  • Marketing Strategy: Skilled in crafting and implementing comprehensive marketing strategies that enhance brand visibility and lead generation, achieving a 15% uptick in leads at a tech company focused on rail technology.