Senior Business Development Manager
Ref: AS4502165
Watford, UK
£60,000
- Permanent
- B2B Sales Growth
- FMCG And Retail
- Consultative Client Engagement
About the candidate
A driven and results-oriented Senior Business Development Manager with over six years’ experience in B2B sales across FMCG, retail analytics and marketing services environments. They bring a strategic, consultative approach to winning new business, strengthening client relationships and engaging confidently with stakeholders up to C-suite level.
They have a strong track record of managing complex sales cycles, growing high-value accounts and improving customer engagement. Self-motivated, resilient and commercially focused, they would be a strong fit for a permanent business development role where sustainable growth and relationship-led sales are key.
What makes them great?
- Revenue Growth: Delivered a 30% increase in annual revenue by expanding the customer base and securing several high-value accounts within a regional FMCG environment.
- Customer-Focused Sales: Improved client satisfaction scores by 20% through tailored solutions and stronger engagement strategies across a mid-sized retail analytics business.
- Target Driven: Consistently achieved quarterly sales targets through proactive lead generation, strategic networking and a clear focus on sustainable commercial growth.
Areas of expertise
- B2B Sales Strategy: Experienced in developing targeted sales plans, managing pipelines and converting opportunities across FMCG and retail-focused markets.
- Client Relationship Management: Skilled at building trusted relationships with senior decision-makers and tailoring solutions around client needs.
- New Business Development: Proven ability to identify, engage and secure new accounts through proactive outreach, networking and consultative selling.