Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Bristol
The largest city in South West England, Bristol is a centre of commerce, culture and education and it has long been associated with sea travel, with the Port of Bristol being a major economic boon to the area.
Situated on the Bristol Channel at the mouth of the Avon River, Bristol also shares a bit of the Severn Estuary coastline. By the 12th century, the city was an important point for the shipping industry, especially for trade with Ireland (and later Iceland and France) and it quickly grew to become one of England's largest medieval towns.
Along with Liverpool, Bristol was one of main ports in the UK involved in the Triangle Trade and the list of commodities that were exchanged includes cloth and textiles, glass, fish, wine and grain. As the years passed, other industries began to expand, including manufacturing, engineering and transport.
Today, Bristol is a thriving community with plenty of opportunities for those seeking Ecommerce Analyst vacancies in the area.
One of the city's major employers is Defence Equipment & Support, which works to procure everything from ships and aircraft, through to munitions, technology and communications equipment for the MoD.
Other companies based in Bristol include Bristol Commercial Vehicles, BAE Systems and Orange UK.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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