Ecommerce Business Analyst
Selling online is a complex business, with the whole range of marketing, digital optimisation, customer-facing websites and apps, warehousing, logistics and security to factor in. For this to work, the business needs to be able to have a bird’s eye view of how it is run, in what direction it is going and how to influence its future for the better. The business analyst in ecommerce will oversee this process, working with the board, data analysts and the digital teams to ensure the company’s strategic goals are on course.
The ecommerce business analyst will look in depth at the whole user experience and how it affects customer satisfaction and where it puts stress on the business. They will then draw conclusions, backed up by solid data, as to where the business can be improved. Their recommendations, alongside other sales and growth strategies, will play a key role in steering future decisions and KPIs.
The skills required
Ecommerce business analyst jobs usually demand experience in working with customer-facing retail businesses. Successful applicants must have a firm grip on how ecommerce works and how UX and fulfillment satisfaction can make or break an online retailer.
You’ll understand how ecommerce projects are planned and implemented, and will be able to work alongside technical development teams, sales and marketing specialists and the key decision makers, and report findings and solutions effectively.
Ecommerce Business Analyst Jobs in Bath
The Somerset city of Bath is a place with at least two remarkable historical periods that resonate today: the Roman and the Georgian. It was a popular Roman spa town, called Aquae Sulis, and its Roman baths not only survive to this day, they are still used, both by locals and by the many tourists who visit the city, usually as part of spa treatment. The second great era was the Georgian period, when the city regained its reputation as a spa city, and much of its iconic architecture was built, including the impressive Royal Crescent. A notable inhabitant of Bath was Jane Austen; there’s a museum dedicated to her in the city, although she notably never liked the place!
Throughout the nineteenth and twentieth centuries, Bath did have quite an important manufacturing sector, its closeness to the major port of Bristol being an important factor. As the twentieth century drew on, however, the city became rather gentrified and started to focus more on tourism, and the manufacturing sector suffered. Today many of those who work in the city have to commute from outside because of property prices.
Some industries are successful in the city, however. Publishing in particular is doing well, with Future plc, owner of over 150 magazines, being based there, as well as some book publishers such as Parragon and the mail-order company House of Bath (now owned by JD Williams). Tourism remains its greatest single employer, with restaurants, guest houses, hotels, museums and the like enjoying almost year-round visits. Although the city proper has a population of around 90,000, the area as a whole is home to close to 170,000, making it a thriving place. It is not unusual for Ecommerce Business Analyst positions to appear in Bath, partly due to this large population and tourist requirements.
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Ecommerce business analysts needed now
Ecommerce is far too complex to leave to chance, so now’s your time to shine. If you think you’ve got what it takes to turn digital businesses around and revolutionise the way they do things thanks to your analytical mindset and deep business acumen, we need to talk. Register below and we can start looking for superb positions.
If you’re an employer and need to find excellent candidates to choose from, call 0333 121 3345 so our consultants can start making those all-important connections.
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