Every logo, every brochure layout and every “click here” button is the work of a graphic designer. It’s probably true to say that if a graphic designer has done a good job, the viewer hardly recognises that they are looking at their work – but if the design is bad, they are the first person to blame. That’s why a qualified graphic designer is so crucial to any organisation that is aiming to communicate and turn browsers into customers.
Graphic design is often compared to art, but in reality it’s an exercise in problem solving. There’s a goal and an available space, and it’s the graphic designer’s job to utilise imagery, colour and words that make the user perform an action. In this respect it’s psychological, and the knowledge of how people react to all sorts of visual cues is what makes the graphic designer an expert in their trade.
So next time you effortlessly browse through a website or admire a poster, just remember that it’s all because a graphic designer has skillfully put it together to make your journey easier
The skills required
Graphic design recruitment focuses on two elements: the education and the portfolio. Many businesses want to work with fully trained graphic designers who have a degree in the subject, or something similar such as illustration or art and design. That assures them that you understand the human element of the discipline as well as the technical requirements
You’ll need a strong portfolio of your work. That should include as much recent work as possible, and it should preferably also include details of the brief you were given and the turnaround times you delivered, as an end product often doesn’t tell the whole story.
Graphic Designer Jobs in Bracknell
The Berkshire town of Bracknell is located at the centre of a cross with Farnborough, Reading, Maidenhead and the western tip of London as its points. It is located between the A308(M) and the M3, which run parallel to its north and south respectively.
Bracknell has a long and rich history, with mentions in the Domesday Book and Bronze Age finds there. Locals like to believe it was a favourite haunt of highwayman Dick Turpin, and there was supposed to be a secret tunnel between two inns via which he could escape capture. There must be something in the water, as a band of marauders known as the Wokingham Blacks had been terrorising the forest area; they were finally brought to justice by the Grenadier Guards in 1723. After World War 2, Bracknell was designated as a location for a New Town, and in the intervening decades the town’s population grew from a few thousand to its current total of around 50,000.
Commercially, the town is rather successful, and many multinationals have set up offices there, particularly in the hi-tech and electronics sectors. The list includes Fujitsu, Panasonic, Hewlett-Packard, Dell, Siemens, Cable and Wireless, 3M and Novell. The headquarters of Supermarket Waitrose and the UK arm of BMW are also in Bracknell.
Bracknell is a thriving town, where great jobs in logistics, supply chain and procurement such as Graphic Designer positions are often found. Its excellent links to London and the whole of South England, as well as Heathrow Airport, are no doubt parts of the decision when companies choose to locate there.
Graphic design recruitment at Cast UK
Graphic designers are an integral part of every successful marketing team, so if you are missing that vital element in your department, you should speak to Cast UK today. Call 0333 121 3345 to speak to one of our consultants – we can put you in touch with the best qualified designers in your sector.
If you’ve got your portfolio together and have the relevant education and/or experience, there are marketing agencies and businesses looking for your graphic design talents right now. Register with us below to leave your details.Contact us