Graphic Designer - North West

Graphic Designer

Every logo, every brochure layout and every “click here” button is the work of a graphic designer. It’s probably true to say that if a graphic designer has done a good job, the viewer hardly recognises that they are looking at their work – but if the design is bad, they are the first person to blame. That’s why a qualified graphic designer is so crucial to any organisation that is aiming to communicate and turn browsers into customers.

Graphic design is often compared to art, but in reality it’s an exercise in problem solving. There’s a goal and an available space, and it’s the graphic designer’s job to utilise imagery, colour and words that make the user perform an action. In this respect it’s psychological, and the knowledge of how people react to all sorts of visual cues is what makes the graphic designer an expert in their trade.

So next time you effortlessly browse through a website or admire a poster, just remember that it’s all because a graphic designer has skillfully put it together to make your journey easier

The skills required

Graphic design recruitment focuses on two elements: the education and the portfolio. Many businesses want to work with fully trained graphic designers who have a degree in the subject, or something similar such as illustration or art and design. That assures them that you understand the human element of the discipline as well as the technical requirements

You’ll need a strong portfolio of your work. That should include as much recent work as possible, and it should preferably also include details of the brief you were given and the turnaround times you delivered, as an end product often doesn’t tell the whole story.

 

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Graphic Designer Jobs in the North West

With cities including Manchester, Liverpool and Lancaster, the North West of England has played a pivotal role in Britain's economic success for hundreds of years.

From shipping and manufacturing, through to mining and engineering, this region has historic significance for the country, and is still thriving today - good news for anyone seeking Graphic Designer jobs in the North West.

The area has seen its fair share of industrial and scientific innovation and during the Industrial Revolution, the steel, coal and textile industries were all big business, as well as shipping and ship building.

In 1830, the first inter-city passenger railway was established, carrying people, goods and raw materials between Liverpool and Manchester. In addition, the Manchester Ship Canal was completed in 1894, providing another connection between the Mersey Estuary and Manchester, through Cheshire and Lancashire.

Fast forward to today and the region has changed significantly. While transport is still an important part of the North West's economy, many other industries have also taken hold.

Indeed, just some of the big names you'll find based in the North West include PG Tips, Warburtons, Kelloggs, McVitie's, Russell Hobbs, Silentnight, Dulux, Lakeland and Persil.

The region is also home to a number of car manufacturers, pharmaceuticals companies, news organisations and financial institutions.

What's more, submarines and military aircraft are built in the area, Cheshire is known for its salt mines and Manchester is the new home of the BBC - as well as a number of other entertainment companies.

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