Growth Hacker - Dorset

Growth Hacker

Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.

Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.

Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.

Growth Hacker Jobs in Dorset

An English county in the south-west, Dorset shares borders with Devon, Wiltshire and Somerset - it also has an extensive coastline along the English Channel.

Dorset includes a number of towns - like Bournemouth, Christchurch, Poole, Dorchester, Portland and Weymouth - and while the majority of the region is rural, it offers a number of options for those seeking Growth Hacker vacancies.

For much of Dorset's past, the economy was based on agriculture, while mining and fishing were also important industries.

These days, however, things are a bit different in Dorset and the region now relies mainly on the service sector, hospitality and retail. Construction and manufacturing are also important industries, while a number of armed forces facilities are also located here - such as the Royal Armoured Corps in Bovington and the Royal Marines in Poole.

Several large companies can be found in Dorset, including J.P. Morgan and Sunseeker International, which manufactures yachts. Aerospace companies like BAE Systems and Cobham plc have facilities in the region, while Bournemouth University is also a big employer.

Other companies include Dorset Cereals, Fitness First, Merlin Entertainments, Lloyds TSB Insurance and Imagine Publishing.