Growth Hacker - Avon

Growth Hacker

Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.

Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.

Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.

Growth Hacker Jobs in Avon

Located in the west of England, Avon is a region that was once designated a ceremonial county and was named after the River Avon.

In 1996, the borders were redrawn and the region ceased to be an official county - it's now covered by a number of local authorities, including Bath and North East Somerset, North Somerset and South Gloucestershire, as well as the City of Bristol.

The region has long played an important part in the country's history and economic growth, particularly since it was home to the port of Bristol. From the 14th to 19th centuries, it processed cargo from around the world, particularly cotton and tobacco from America.

These days, opportunities for Growth Hacker roles in Avon can be found in a wide range of industries. There are numerous electronics and tech companies in the region, while the financial, communications and shipping industries also play a big part in the local economy.

One major employer is Defence Equipment & Support, which specialise in procurement for the MoD. Meanwhile, the aerospace industry holds a prominent position in Avon, with companies like BAE, Airbus, Rolls-Royce and Marconi having facilities in the area.

The Avon area is home to a number of universities and NHS trusts, while the tourism and retail sectors are also thriving, particularly in the larger towns and cities.