Productivity of goods and the logistics of getting them from their raw materials sites to the shops, forecourts and wholesalers is all influenced by one thing: demand. There is no point producing millions of a product when there is only demand for hundreds of thousands. At the same time, though, producing hundreds of thousands when there’s a demand for millions will mean that the company is not as profitable as it could be and customers will look to your competition to fulfil their demand.
Keeping track of demand will be the task of the sales forecaster. The sales forecaster will have a series of statistics at his or her disposal on which to base the likely demand figures. At the root will be the ongoing sales charts, which will show trends over long periods of time, from which expected seasonal changes can be worked out. However there are other demand drivers at play, which must also be taken into account. If the sales and marketing team are organising a campaign, the sales forecaster will need to know – similarly if, say, a retailer is doing their own promotion on a product.
This is vital because the production, procurement and logistics teams will all need to know their expected levels of work and acquisition of raw materials. By having a more accurate picture they will be able to arrange supply, staffing, warehousing and transportation needs. Forecasters will generally work in the medium and short term timescales, the latter ideally being a fine-tuning of the former. No forecast can be 100% accurate, but by delivering workable predictions to production planners, the supply chain can be optimised.
Expertise in forecasting and sales & marketing will generally be considered positive skills in the forecaster. Also, an understanding of demand cycles within the industry in question will definitely stand the applicant in good stead.
With large and varied amounts of data coming into play, the sales forecaster will need an aptitude in cutting through the irrelevant data and seeking out the little gems that make the predictions more precise. The communications skills cannot be underestimated, either. Data will not always be on charts and graphs; it will sometimes be verbal, in the form of information from sales teams on the ongoing campaigns or leads. Any conclusions drawn from the data will then need to be clearly communicated to planners and production managers.
As Cast UK only deal with logistics, procurement and supply chain, many employers come to us first to create a candidate shortlist because they know we’re tightly focused on delivering the best people to them. Please see what’s available in your region and if you’ve seen something you’re interested in, do get in touch – whether it’s today or tomorrow, we might have the best position for you.
People approach Cast UK for many reasons, whether seeking more job fulfilment or simply relocating with the family, so it’s good to know that we always have the complete range of positions available nationwide.
We are a growing force in logistics, procurement and supply chain recruitment, partly because supply chain, procurement and logistics are the only sectors we deal with. Our founder members and consultants all come from these sectors, so we know what employers and candidates are looking for in their staff and careers respectively.
To find out more about how Cast UK can help you recruit a Sales Forecaster for your business or find you a job as a Sales Forecaster then contact one of our consultant team on 0161 825 0825.
Comprising counties like Nottinghamshire, Derbyshire, Northamptonshire, Leicestershire and Lincolnshire, the East Midlands is a wonderful choice for those seeking Sales Forecaster vacancies.
During the 17th and 18th centuries, many scientific discoveries were made in the East Midlands. It was a pivotal place for the Industrial Revolution, being home to what many call the first modern factory - John Smedley's textile production facility at Lea Bridge, which was opened in 1794.
Some of the earliest military tanks were manufactured in Lincoln, while jet engines were also developed in the region - with the first jet aircraft flying from RAF Cranwell in 1941.
Meanwhile, Derby was home to a Rolls-Royce factory that produced Merlin aero-engines until 1950, as well as a railway works. The Corby Steelworks in Northamptonshire was one of the largest facilities of its type in the middle of the 20th century.
Today, manufacturing is still a major part of the economy of the East Midlands. A number of big-name firms operate in the region, including Rolls-Royce, Siemens, Triumph Motorcycles, Toyota, Caterpillar and LaFarge Aggregates. There's also Mercedes AMG High Performance Powertrains, which builds Formula One engines in Brixworth.
What's more, Bombardier Transportation in Derby produces new rolling stock for London Underground, and is the only remaining train manufacturer in the UK - it also builds Turbo Star and ElectroStar overground units.
As experts in recruitment for the logistics, procurement and supply chain sectors, the specialists at Cast UK can help you find your next Sales Forecaster role.
Our team work closely with clients and candidates to find the best talent for each vacancy. Plus, our regional specialists can provide advice and information about a particular area - such as the potential employers and the salary you can expect, depending on your skills and qualifications.
To find out more about how Cast UK can help you find and recruit candidates within the East Midlands or source a new job in the East Midlands then contact one of our consultant team on 0161 825 0825.
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