Account Director - Hereford

Account Director jobs

Winning new clients is a high-energy job, with a high potential for blind alleys and expended time between successful campaigns. That’s why it’s highly cost effective to devote quality time and resources to retaining existing clients. For that, skilled account directors are required.

In larger logistics companies, account directors will have a team of account managers underneath them, and they will deal directly with clients on a one-to-one basis; clients generally like to be dealing with the same person, who will know their needs and issues. Account directors will oversee the whole customer retention operation, and will be responsible for strategic decisions to this end, but not necessarily the micromanagement of order fulfilment. The account director may also have responsibility for organising and instructing a sales team in order to win new clients, as well as seeking out new openings with existing clients and their partners.

Reporting to the company management, he or she will be expected to explain decisions and actions and provide regular reports. Any problems that cannot be addressed by the account managers will become the account director’s responsibility, followed ultimately by the management’s.

Maintaining morale will be an important role, both in the clients and in your own team. Whether this means treading on egg shells or throwing a party will depend on the relationship!

The skills required

Interpersonal skills, particularly diplomacy, will be a key skill of the account director. Since different clients will have different needs and desires, from methods of payment to hours of work to corporate personality, you will need to have an instinct for switching demeanour at the sound of a ringing phone.

Sales and marketing experience will be extremely useful, as selling one’s company’s benefits does not end with the winning of a client; they will probably be constantly seeking out other deals to reduce their overheads, and you will need to be able to convince them that your company is the best option for them. You’ll need the confidence to be able to make important decisions without constant recourse to senior management.

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Account Director Jobs in Hereford

Herefordshire is a county full of small towns, as is proved by the fact that its county town, Hereford, has a population of just 55,000 and is the county’s most populous settlement. It is located right in the middle of the county, which is wedged between Wales to the west and Worcestershire to the east. The town itself is 45 miles (73 km) south west of Birmingham, the same distance south of Shrewsbury and 25 miles (40 km) north west of Cheltenham. The nearest motorway is the M50, which comes to an abrupt stop 10 miles from the city limits.

One of the reasons for Herefordshire’s low population is that the county is largely agricultural; the Hereford is one of the UK’s most famous cattle breeds. Hereford cider is also well known. We all remember Woodpecker Cider, Hereford lightning … Don’t we? Hereford was a market town as well as a centre for religion and governance.

In modern times, Hereford is a hard working town, and still has a reputation for brewing and agricultural products. Bulmers makes Strongbow, Bulmers Cider and the aforementioned Woodpecker, but there are also Spinning Dog brewery, Wye Valley brewery and Weston’s Cider to keep the locals occupied (some of it makes it out of town too). With such a strong and popular market for nationally known products, Hereford could be a good place to seek Account Director work at the moment.

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