Sales Director - East Anglia

Sales Director

Any business, whether they’re mass producing widgets or selling their consultancy services, needs a steady flow of new customers to achieve growth or replace those that are lost.

In a competitive sector, that can’t be done with placing ads in industry newspapers and building a website – it needs an overarching sales strategy that takes the board’s growth and sustainability goals and achieves them through winning new clients and keeping existing clients happy.

This strategy is the responsibility of the director of sales, an executive level position that ensures the commercial health of the company is assured, at least from the revenue perspective.

The sales director accomplishes this strategic goal by managing a team of sales consultants, which might have its own hierarchy or could be just a few people, depending on the size of the business.

Sales Director skills required

Sales director jobs always require a good understanding of the basics of sales: marketing, networking, negotiation and contracts. A vital component of the skill set will be an ability to fully understand the products and services they are selling, as they may well be asked very technical questions whether it’s a sales meeting or a trade fair, and full knowledge is impressive and expedient.

They’ll also need to know the capabilities of the production team, supply chain and logistics when they are promising to supply goods or services to customers. That means they should be able to communicate effectively internally and externally, and to maintain good working relationships across the board.

Sales Director Jobs in East Anglia

Situated on the North Sea, East Anglia is a region that includes counties like Suffolk, Norfolk and Cambridgeshire, as well as the city of Peterborough.

Up until the 17th century, most of the region was marshland. A network of river diversions and drainage systems built in the 1600s allowed the area to be converted to arable land and the population began to increase.

Prior to the Industrial Revolution, East Anglia was known for its textile production, but much of this industry moved north to the Midlands during the 18th and 19th centuries.

One of the most famous institutions in the region is the University of Cambridge, which is one of the world's oldest educational establishments. A near-by cluster of tech businesses - the so-called Silicon Fen - comprises a number of start-up companies, most of which can be linked to the university.

Much of East Anglia's economy is based in agriculture and food production and offers a broad range of opportunities for those seeking Sales Director vacancies.

Colman's mustard is manufactured in the region, as is Robinsons squash. A Bernard Matthews turkey farm is located near Weston Longville and Aunt Bessie's roast potatoes are made in Westwick. Meanwhile, Premier Foods manufactures Hartley's Jam, Smash instant potatoes and Rose's Marmalade. In addition, Bird's Eye has two factories in the region.

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Sales director jobs at Cast UK

Cast UK specialises in executive-level recruitment in a wide range of industries. We are a hub for both those seeking to take a step up the career ladder and those looking for top quality talent.

If you need to find that director of sales to realise your goals and strategies, get in touch with Cast UK on 0333 121 3345 today or contact us here.

If you’re a sales director or are ready to use your experience to become one, please register with us here to get ahead of your next career move.

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