Sales Director - West Midlands

Sales Director

Any business, whether they’re mass producing widgets or selling their consultancy services, needs a steady flow of new customers to achieve growth or replace those that are lost.

In a competitive sector, that can’t be done with placing ads in industry newspapers and building a website – it needs an overarching sales strategy that takes the board’s growth and sustainability goals and achieves them through winning new clients and keeping existing clients happy.

This strategy is the responsibility of the director of sales, an executive level position that ensures the commercial health of the company is assured, at least from the revenue perspective.

The sales director accomplishes this strategic goal by managing a team of sales consultants, which might have its own hierarchy or could be just a few people, depending on the size of the business.

Sales Director skills required

Sales director jobs always require a good understanding of the basics of sales: marketing, networking, negotiation and contracts. A vital component of the skill set will be an ability to fully understand the products and services they are selling, as they may well be asked very technical questions whether it’s a sales meeting or a trade fair, and full knowledge is impressive and expedient.

They’ll also need to know the capabilities of the production team, supply chain and logistics when they are promising to supply goods or services to customers. That means they should be able to communicate effectively internally and externally, and to maintain good working relationships across the board.

Sales Director Jobs in the West Midlands

Home to a number of cities and towns, including Birmingham - often called Britain's Second City - as well as Coventry, Stoke-on-Trent and Wolverhampton, the West Midlands has long been a centre of industry and commerce for the UK and it's an ideal location for anyone seeking Sales Director jobs.

During the Middle Ages and throughout the Industrial Revolution, Coventry was known for producing wool and cloth. Meanwhile, other parts of the region were known for their metalwork - Birmingham for its small arms and Wolverhampton for locks, ironmongery and brass work.

In addition, the West Midlands region was a prime source of raw materials like coal and iron ore, something that became increasingly important throughout the 18th and 19th centuries.

As time moved on, the focus of the region shifted and car manufacturing overtook the other industries, while bicycle production was also a large part of the local economy for many years.

Today, the West Midlands area is home to a number of tech companies, as well as food and beverage manufacturers, with Nikon, Hitachi maxell, Fujitsu, Muller Dairy Ltd, Bulmers Cider, Cadbury UK, Marmite, Coors Brewers and Bird's Custard just a few examples.

Other brands that call the area home include Michelin Tyres, Dechra Pharmaceuticals, Volvo Group UK and the National Express Group.

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Sales director jobs at Cast UK

Cast UK specialises in executive-level recruitment in a wide range of industries. We are a hub for both those seeking to take a step up the career ladder and those looking for top quality talent.

If you need to find that director of sales to realise your goals and strategies, get in touch with Cast UK on 0333 121 3345 today or contact us here.

If you’re a sales director or are ready to use your experience to become one, please register with us here to get ahead of your next career move.

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