Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in East Sussex
Bordered by Kent, Surrey and West Sussex, East Sussex is a ceremonial county in the south-east that is situated on the English Channel. It comprises communities like Eastbourne, Brighton and Hove, Hastings and Newhaven, and offers a variety of opportunities for those seeking Growth Hacker jobs.
In the 5th century, the South Saxons settled in the region that would later become known as Sussex, although archaeological evidence suggests that humans and their ancient predecessors may have been living in the region for more than 400,000 years.
During the 16th and early 17th centuries, glass making was an important part of the East Sussex economy, although this mainly died out in the 1600s as competition with the East Midlands took over.
These days, East Sussex is a popular tourist destination and much of its economy is based in the service sector and retail.
Brighton is home to a number of financial services companies, including the European headquarters of American Express. Other companies include the Body Shop, and various media and tech companies have moved to the area since the 1990s.
What's more, East Sussex also comprises two important port towns. Newhaven is used mainly by ferry companies that travel between France and England, such as LD Lines and Transmanche Ferries. Meanwhile, Rye is predominantly used for fishing and yachting.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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