Growth Hacker - Liverpool
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
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Typical roles we recruit forROLES
Growth Hacker Jobs in Liverpool
Home of the Beatles and Cilla Black, Rick Astley and Elvis Costello, Liverpool has definitely delivered when it comes to musical treasures. But the city generates far more than pop hits, so jobseekers looking for Growth Hacker roles in Liverpool are sure to find an array of possibilities.
The Merseyside city has long been an important port town. During the 18th century, its prominence in shipping led the region to become a global hub and an estimated 40 per cent of the world's trade came through Liverpool during the early 1800s, with products including tea, sugar, salt, tobacco and cotton.
Fast forward to today and this North West metropolis has one of the UK's largest economies. Its success is mainly thanks to the vast number of companies based in the service sector. What's more, Liverpool has become a fabulous place to live and work, with its exciting nightlife, loads of shopping, amazing dining spots and two top football teams.
These days, Liverpool remains an important part of the shipping industry, seeing millions of tonnes of cargo from lines like NYK and Maersk. Car manufacturing is another big part of the city's economy, while Lambrini, John West, Littlewoods and Sayers are also based here.
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