Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Nuneaton
The county of Warwickshire forms a kidney shape wrapping around the north, east and south of Birmingham, and up at its north-eastern edge is the town on Nuneaton. If the whole borough of Nuneaton and Bedworth is counted, its population of this mini conurbation is around 125,000, making it the most populous in Warwickshire (a county with no cities). Nuneaton is 9 miles (14 km) north of Coventry and 20 miles (32 km) east of Birmingham. It is well connected to the M6, M69 and A5 and, as any traveller from the North West to London will know, is a stop on the railway express route into and out of the capital.
The town was little more than a hamlet in the Middle Ages, but its population shot up during the 18th and 19th centuries as industrialisation reached the town. Nearby coal fields helped boost the population, although industrial Nuneaton became best known for its textiles, as well as brick-making, tile-making and brewing. During World War 2 the town was a prime target because it was the site of several munitions factories.
Nuneaton today does have a commercial sector but it is one of the main commuter towns for Birmingham, Coventry and Leicester. The town is the location of the headquarters of dried fruit and alternative medicine seller Holland and Barrett, and RS Components and Dairy Crest have national distribution centres at Bermuda Park, just outside the town. Many factors combine to make Nuneaton a promising place to look for Growth Hacker work, so it’s always worth keeping an out on our pages or getting in touch for future vacancies.
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.