Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Derbyshire
Situated in the East Midlands, Derbyshire is a county that shares a border with Greater Manchester, as well as Yorkshire, Nottinghamshire, Staffordshire, Cheshire and Leicestershire.
Much of the Peak District is located within Derbyshire and just some of the towns in the region include Derby and Chesterfield, meaning there are many opportunities for those seeking Growth Hacker positions.
For most of its history, Derbyshire's economy has been based on agriculture, while the mining of natural resources such as coal, iron, lead and limestone were of particular importance during the Industrial Revolution. Of these, only the limestone quarries are still in operation.
The chocolate company Thorntons was established near Alfreton in 1911 - its headquarters are still based there today.
After the second world war, the first diesel-electric mainline passenger train was unveiled at the Locomotive Works in Derby and the British Rail Research Division was opened in 1964 with an aim to improve the country's train network. This eventually became the DeltaRail Group, which currently provides software and other technology for signalling and control systems.
JBC-Power Systems manufactures engines in the south of the county, Buxton Water is bottled here and Bombardier Transportation builds the rolling stock for the London Underground network.
Other companies with manufacturing facilities or an otherwise large presence include Rolls-Royce, Toyota and Trebor Bassets.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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