Growth Hacker - Stockport

Growth Hacker

Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.

Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.

Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.

Growth Hacker Jobs in Stockport

Only six miles south of Manchester, Stockport is situated on the confluence of the rivers Goyt, Tame and Mersey. It's a town that has long been associated with manufacturing and is a good location for those seeking Growth Hacker opportunities.

Contrary to what you would expect by looking at the town's name, Stockport was never much of a port town since the Mersey is a fairly narrow and shallow waterway in this region. Rather, the name simply combines the Old English words for 'marketplace' and 'hamlet'.

Indeed, Stockport has been a hub of commerce for hundreds of years, mainly as a source for textiles and hats, producing as many as six million pieces of headwear a year at the industry's peak.

Silk weaving and cotton spinning expanded during the 18th century with mills that were first powered by water, then steam. Other related industries included block making, trimming manufacture and leather ware.

Hat making in Stockport finally came to an end in the 1990s and the textile industry has also declined significantly. However, the town has moved with the times and its economy is now mainly based in the service sector.

The financial industry employs a large portion of Stockport's population, with companies like the Co-Op Bank and Swinton Insurance having facilities in the area.

In addition, manufacturing plays a part in the local economy. For example, BAE Systems, United Biscuits, PZ Cussons and NXP Semiconductors have factories in Stockport. What's more, Robinsons is a regional brewery that produces around 35,000 barrels of beer a year.