Growth Hacker - Darlington
Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
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Growth Hacker Jobs in Darlington
Anyone familiar with the history of railways will already be familiar with the name Darlington. The 26-mile Stockton and Darlington railway was the first commercial railway in the world, opened in 1825 to great acclaim. Within 50 years, the railway system covered the whole country, and many of the mainlines remain in place today. Because of its early adoption, Darlington became a centre of engineering, with several of the large companies, including Robert Stephenson & Co., setting up there.
Bridge building and engineering are still strongly associated with the town. The Darlington name is embossed on bridges the world over, and many a lorry driver will be familiar with the name Cummins, the American engineering firm that makes diesel engines among many other things, which has a plant in Darlington employing around 700 people.
Darlington was originally a market town, part of the reason it required a rail link, and that remains today, with much of the surrounding area being served by its shopping area. Its largest single employer is Orange, which has a call centre there. The town is well served by rail, air and road, with great links to Newcastle-upon-Tyne, Middlesbrough and Hartlepool. With so much engineering and commerce going on, and a mobile population, Darlington is a great place to look for Growth Hacker jobs, so please get in touch if you’re in the area looking for this kind of work.
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Whether you are a client or a candidate, getting to know you helps us to understand and anticipate your needs. Why not get in touch and see just what we can do for you today?
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