Growth Hacker - Newcastle upon Tyne

Growth Hacker

Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.

Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.

Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.

Growth Hacker Jobs in Newcastle upon Tyne

Newcastle upon Tyne has long been an important location in Britain. During Roman times, a fort called Pons Aelius was erected and served as the eastern end of Hadrian's Wall, while the Duke of Normandy built a castle here in 1080.

In the Middle Ages, Newcastle was a fortress on the northern border during the wars against Scotland. By the 16th century, the area had become known for its coal production. The city enjoyed a monopoly on shipping the fuel and thus created a rivalry with other nearby towns like Tyneside and Sunderland.

Printing, glassworks and shipbuilding were a big part of the city's economy as the Industrial Revolution took hold. Then, 19th century innovations such as safety lamps, improved milling techniques, electricity generation and light bulbs paved the way for the city's prosperity.

Of course, you can't forget one of Newcastle's most beloved products: Newcastle Brown Ale. Also known as Newkie Broon, this drink first went into production in 1928 and has been a favourite beverage ever since. Production, however, has been moved to North Yorkshire.

Today, the Tyneside conurbation is among the 10 most populous in the UK, making it a good choice for those seeking new Growth Hacker vacancies.

Heavy industry has declined over the last 50 years, to be replaced mainly with retail and the service sector. Just some of the many companies that are headquartered or have regional offices in the city include Greggs the baker, the Go-Ahead Group, Northern Rock, Proctor & Gamble UK and Sage, an enterprise software company.