Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Ellesmere Port
Until the end of the seventeenth century, what we now call Ellesmere Port was a collection of tiny fishing villages. However the canal system needed outlets into the sea, and this location, at the eastern tip of the Wirral Peninsula, was chosen, and a town and port grew up around it. In the nineteenth century the Manchester Ship Canal was built, and Ellesmere Port marked the starting point of it, and again the port area, and hence the population, shot up.
Although Ellesmere Port is more or less on the Wirral, it is part of Cheshire. Birkenhead is 9 miles (15 km) to the north west and Chester is 6 miles (10 km) to the south. The M56 passes by the town’s south side, and the M53 goes through the town as it joins Chester to Birkenhead and Liverpool via the tunnel. The Warrington to Birkenhead railway also bisects the town.
There is a steady flow of Growth Hacker jobs in Ellesmere Port thanks to two major industrial plants on its doorstep. The Stanlow oil refinery is the second largest in the UK and can process up to 12 million tonnes of oil a year, using the excellent transport links and nationwide pipelines to distribute its products. The other major employer is the Vauxhall plant, home of the Astra and the company’s only car plant in the UK. After troubled times in the 80s and 90s, things are looking up. With other industry in the town, a population of 65,000 and Chester and Liverpool just down the road, it’s a busy town at a major UK junction.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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