Account Director - South West

Account Director jobs

Winning new clients is a high-energy job, with a high potential for blind alleys and expended time between successful campaigns. That’s why it’s highly cost effective to devote quality time and resources to retaining existing clients. For that, skilled account directors are required.

In larger logistics companies, account directors will have a team of account managers underneath them, and they will deal directly with clients on a one-to-one basis; clients generally like to be dealing with the same person, who will know their needs and issues. Account directors will oversee the whole customer retention operation, and will be responsible for strategic decisions to this end, but not necessarily the micromanagement of order fulfilment. The account director may also have responsibility for organising and instructing a sales team in order to win new clients, as well as seeking out new openings with existing clients and their partners.

Reporting to the company management, he or she will be expected to explain decisions and actions and provide regular reports. Any problems that cannot be addressed by the account managers will become the account director’s responsibility, followed ultimately by the management’s.

Maintaining morale will be an important role, both in the clients and in your own team. Whether this means treading on egg shells or throwing a party will depend on the relationship!

The skills required

Interpersonal skills, particularly diplomacy, will be a key skill of the account director. Since different clients will have different needs and desires, from methods of payment to hours of work to corporate personality, you will need to have an instinct for switching demeanour at the sound of a ringing phone.

Sales and marketing experience will be extremely useful, as selling one’s company’s benefits does not end with the winning of a client; they will probably be constantly seeking out other deals to reduce their overheads, and you will need to be able to convince them that your company is the best option for them. You’ll need the confidence to be able to make important decisions without constant recourse to senior management.

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Account Director Jobs in the South West

A region that encompasses Bristol, Gloucester, Devon, Cornwall, Somerset, Dorset and Wiltshire, as well as the Isles of Scilly, the South West is a diverse area that offers a broad range of opportunities for those seeking Account Director positions.

As demonstrated by the ancient monuments like Stonehenge and the Roman ruins in Bath, the South West has been settled for thousands of years. In fact, the oldest complete human skeleton ever found in the UK was discovered in Cheddar Gorge and dates back to around 7150 BC.

Prior to the Industrial Revolution, much of the South West relied on fishing and shipping, particularly in Bristol, a city which harboured vessels that traded with Ireland, Iceland and the Americas. Later, it became known for coal mining, as well as heavy industry.

Today, aeronautics is an important part of the South West economy, and a number of companies have facilities in the region - such as Airbus UK, BAE Systems and Rolls-Royce. There's also Defence Equipment and Support - the MoD's procurement and logistics agency.

Cheese, clotted cream and other dairy products are made in the region, with companies including Dairy Crest, which makes Cathedral City and Davidstow. Other food and beverage manufacturers include Ginsters, Ryvita, Kraft Foods UK and Beverage Brands, makers of WKD vodka. Meanwhile GSK manufactures Lucozade and Ribena in Coleford.

In addition, Princess Yachts, Siemens Traffic Controls, Merlin Entertainments, Endsleigh Insurance, Westland Helicopters and Wincanton plc are all based in the region.

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