Account Manager - Southport

Account Manager jobs

Customer retention is one of the most important aspects of running a logistics business. As with any business, retaining profitable and reliable clients can make you the envy of your competitors by minimising the time and effort spent chasing new clients.

But retaining clients is not just about sitting back and enjoying the ride; it’s an active craft, involving constant communication with clients and senior management to ensure smooth running, met deadlines and fulfilled aspirations. Account managers are therefore a key employee in the customer retention effort.

Reporting to the account director and senior management, the account manager is a human interface with the clients. They will know their clients’ demands intimately and in turn, the client should appreciate the personal service and understanding. In large companies with many clients, this would be impossible without the account managers.

An account manager might also have a team of subordinates dealing with specific clients or sectors, and the manager will need to not only instruct them but also remain completely aware of what they are doing strategically and in detail.

The skills required

The account manager will need to be a flexible person, able to deal with different clients in their own unique ways. A deep knowledge of logistics and the industries they are dealing with will be essential. As they will be trusted by the customers to deliver on promises they make, they must also be able to both stay well connected with those within their company who make delivery possible, but also realise the limits of possibility so as not to overpromise and underdeliver.

Good, accurate reporting skills will be required, and a strategic mindset, able to interpret goals from management and account directors and turn them into results, will be essential.

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Account Manager Jobs in Southport

If you’re scouring maps of Devon, Dorset or Sussex searching for Southport, stop now. It’s most definitely in the northern half of England, about halfway between Liverpool and Blackpool. Like the famous towered resort, it’s a tourist town, with miles of beach and the usual seaside attractions like boating lakes, a pier, a promenade and a famous model village. However it has close links with the city to its south, not least because both are in Merseyside.

The town grew up during the Victorian period as a fashionable spa town, and much of the architecture remains on the front. As workers’ holidays got a foothold, the town, with its good rail links, became a popular destination for the workers of places such as Liverpool, Preston, Wigan and Bolton to spend a week or a weekend in summer. With little of a manufacturing base, the town’s existence was threatened in the 60s and 70s as tourists got the option of flying to Spain or Greece instead of staying in Britain, but it managed to survive where others failed by focusing on short breaks and holding events such as air shows, flower shows and festivals.

Southport is best known in the area as having a large population of affluent people. It’s a favourite home of Liverpool and Everton footballers, as well as other celebrities, particularly those from the North West. There’s a thriving night life, with a wealth of bars, restaurants and clubs. Although it is not a traditional industrial town, sometimes Account Manager positions do come up in the Southport area. Tourist towns do require a good deal of movement of goods to service both the local population and the visitors. There are frequently building and civil engineering projects in the region, too.

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