Commercial Director
Commercial Director jobs
Logistics isn’t the kind of business where thousands of customers each spend a little money; a company will usually have a relatively small number of clients, and losing a single large client – or gaining one – are big news. That’s why it’s worthwhile investing a good deal of effort into seeking out new openings and keeping existing clients happy, and the commercial director will be in charge of this side of the business.
Depending on the size of the company, the commercial director will either be manning the phones and selling the company in person or will be overseeing a sales and marketing team with commercial managers in the middle. Reporting to the general management of the organization, he or she will be charged with delivering the sales figures within a set budget, achieved both from winning new contracts and accounts and developing existing ones.
Often, the commercial director will be completely familiar with the overall goals, requirements and capabilities of the company to the degree that promises of delivery will be able to be made without having to go to management. With this autonomy comes responsibility, of course, but that’s why the CD can be a lucrative and highly valued position.
The skills required
A commercial director needs to be able to deliver set targets, often on his or her own initiative. This can make it a high pressure job, particularly when potential customers are not biting, and applicants will need to demonstrate that they can handle it.
An open, honest and personable nature will be essential, paired with a willingness to know their own employer’s business intimately enough to answer any request thrown at them. Large companies will not be susceptible to the hard sell; they will be dealing with multi-million-pound orders and will think in terms of figures, so although sales experience would be of use, an ability to think on your feet and come up with viable deals will be valued.
Good communication both in person, with presentations and in writing will be essential, as will basic word processing and spreadsheeting.
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